The era of topless models in the UK’s most popular newspaper may be coming to an end after a high-profile campaign.

The Sun has reportedly decided to stop featuring topless women on Page 3.

No bare-chested women have appeared in the familiar inside-cover position since Friday.

Campaigners have been pushing for the feature to be scrapped, labelling it sexist, harmful to children and out-of-date.

The Sun has not yet confirmed the move but – in a rather ambiguous tweet –  its head of PR declined to say it would live on.

Dylan Sharpe posted: “Page 3 will be in @TheSunNewspaper tomorrow in the same place it’s always been – between page 2 and page 4.”

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