On June 26, 1974, the first product with a UPC barcode was scanned at a Marsh Supermarkets store in Troy, Ohio. The randomly selected item from a cart filled with varied scannable goods was a 10-pack of Wrigley’s Juicy Fruit gum, and that’s of enough historical significance that the pack is now in the Smithsonian.
But that’s not the only part of the story of the retail game changer that’s interesting. The path to the barcode revolution was long, and it involved scientists and grocery executives and some inspiration from the movies. And yet so few films have been inspired by the UPC technology for anything more than barcode tattoos on heads, necks and arms in sci-fi dystopias.
Read more at Film School Rejects: http://filmschoolrejects.com/features/porn-and-the-barcode-revolution.php#ixzz35rOq9JVH
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