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62% of US Pornographic Traffic Is Now On Mobile

As I’m sure we all know the pornography business has been at the forefront of the adoption of new technology for a long, long time. No, it’s not just streaming of video in recent years that has really been driven by the smut industry, the demands for bandwidth before that were more about pictures of the two backed beast than they were anything else. Prior to that it was the porn industry that really launched the VCR revolution and I’m told that the first stag reels were recorded well before WWI.

Human beings tend to be interested in sex, a useful survival technique in a species that reproduces sexually, and any technology that enables said humans to be interested in sex tends to get used to allow them to be so. Which is what interested me in these figures from Pornohub about their traffic in this past year:

What’s particularly interesting about this is that there are no end of reports out there insisting that US mobile broadband coverage is much worse than that in a number of other countries. That might even be true. But given that videos (of any kind, not just the porn kind) are the most data intensive uses of said bandwidth it does seem odd that we’re getting a much greater mobile adoption where mobile is supposedly so much worse.

One other thing, I would expect the other countries to catch up over time so that chart is also a good indication in which territories other mobile video apps will catch on and how quickly.

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