Heinz apologizes for a ketchup bottle that contained a QR code linked to a XXX site after customers complained about the spicier destination, according to CNN Money.
Heinz quickly responded to complaints from Daniel Korell on Thursday after he notified the company that when he scanned the code on the ketchup bottle it uploaded to a porn site. Korell wrote on the company’s Facebook page that the ketchup “is probably not for minors” and posted a photo of the site.
“We really regret the incident,” a Heinz representative responded on Facebook.
The QR code on the back of the bottle was meant to provide information about a promotional campaign that offered personalized ketchup bottle labels, reported UPI. Heinz allowed the domain name “sagsmithheinz.de” to lapse after the competition closed in 2014. That’s when a pornographic website took it over.
“The bottle may be a remnant, but it is certainly still present in many households,” Korell told Heinz. “It is incomprehensible that you cannot secure the domain for at least one or two years. A .com domain really does not cost the world.”
Heinz apologizes for the ketchup bottle and offered Korell a custom-designed bottle free of charge and said that it would rectify the situation. The pornography site also offered Kroll a free subscription to its service.
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