Bar Refaeli launched her lingerie line, Under.Me, last year, explaining:
‘Since it’s the closest thing that ever gets to my body I want it to compliment me, not steal the show!’ she writes on her Under.Me website. ‘I live for simple clean lines, and of course, the softest cotton.’
Bar adds: ‘Within my line of work I travel constantly, rushing from city to city, and am lucky to be able to wear the most incredible and elaborate designs.
‘I love it, but on my downtime I just want to relax and be myself. I don’t want my clothes to define me and that’s the idea behind Under.Me.
‘It’s a focused collection of beautifully made basics that look good and feel amazing. Underneath my clothes lies the real me. Nothing else.’